KSP-SP collects Point of Sales (POS) data from more than 1,000 supermarkets across Japan.
Our data offers comprehensive information on market shares, sales growth rates, and insights into distribution, pricing, inventory turnover, and merchandizing.
POS data reflects your customers’ attitude and behavior in the stores where they meet your products. Analysis of POS data enables you to understand the Japanese consumer, helping you to capture the selling space and design the shopping experiences that will promote your products and the category. Improving customer satisfaction will increase the perceived reliability of your firm, resulting in higher sales and profits.
Data is provided in Excel spreadsheets (or csv files).
An example of a Category Summary Report is available here.
The full list of categories can be viewed here.
* cost:excluding tax
** category:KSP standard classification
For more information about our services, including category data and the Category Summary Report, please send an e-mail to ksp-econtact@ksp-sp.jp including following information.
KSP-SP (Knowledge on Sales Promotion Service Provider) Co. LTD. serves manufacturers, wholesalers and retailers with the latest data, know-how and system development on retail stores in Japan.
Our goal is to be your partner for POS data analysis and applications, contributing to your sales expansion and profit increase in Japan. Our unique POS database, ‘KSP-POS’, is the largest database of POS data for food categories in Japan and has been the basis of our services and advice for a wide array of clients for more than 15 years.